Seabourn Expands Partnership with Swarovski Optik
High-quality optical instruments now the "official binoculars" on all Seabourn
Odyssey-class vessels, and one more - Seabourn Encore - to come
SEATTLE, May 12, 2016 - Seabourn, the world's finest ultra-luxury
cruise line, is expanding its partnership with Swarovski Optik to offer high-quality
optical instruments aboard every vessel in its fleet. The partnership - which
will provide Swarovski Optiks for guests and expedition staff to use on Seabourn Quest, Seabourn Sojourn and Seabourn Odyssey, as well
as the line's newest vessel, Seabourn
Encore, when it launches in December - is broadening as Seabourn
continues to roll out its popular Ventures
by Seabourn program of kayak and Zodiac shore excursions all
over the world.
Launched in December 2014, the partnership originally positioned Swarovski
Optik as the official optical equipment for Seabourn's Antarctica and Patagonia
cruises. The Austria-based company, part of the Swarovski group, provided 25
pieces of Swarovski optics, including 22 pairs of binoculars and three spotting
scopes, for the Ventures program on Seabourn Quest.
Under the partnership, the ship's expedition team and bridge staff utilized the
high-precision, long-range binoculars for spotting diverse wildlife and viewing
the remarkable landscapes from on board the ship and ashore. In addition, the
Swarovski binoculars were available for sale on board.
With the growth of Ventures by Seabourn and the Seabourn-Swarovski partnership
expanding simultaneously, there will soon be more opportunities for guests and
staff to experience the optics. Swarovski Optik will be working with Seabourn
in their upcoming seasons to Antarctica, Patagonia, Chile, Argentina, South
Georgia, the Amazon, Australia, New Zealand, Indonesia, Denmark, Norway,
Iceland, Greenland, Canada, British Isles, and the Caribbean.
"Viewing magnificent scenery and wildlife is a highlight of every Seabourn
cruise, and Swarovski's exceptionally fine binoculars and scopes ensure that
our guests will not miss a thing," said John Delaney, Seabourn's senior
vice president, marketing and sales. "Like all other aspects of our
award-winning cruises, we want to offer the best possible experience for guests
to experience the majestic and unspoiled natural wonders of the world."
"We are very excited about the expansion of our partnership with
Seabourn," said Dean Capuano, Swarovski Optik's director of
communications. "This is a perfect fit as the Seabourn passengers will be
using our products in the conditions that they were designed for. Seabourn
travels to some of the most breathtaking locations on earth, and we are eager
to continue helping expedition staff and Seabourn travelers get closer to nature."
For more information or reservations about Seabourn, contact a professional
travel advisor, call Seabourn at 1-800-929-9391 or www.seabourn.com.
For more Information:
Brian Badura
(206) 626-9158 or bbadura@seabourn.com
or
Ashley Fenton
Hawkins International Public Relations
(212) 255-6541 or Ashley@hawkpr.com