BBC Earth and Holland America Line Ships in Groundbreaking Partnership
Award-winning BBC Earth content to connect guests with wonders
of the natural world
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Seattle, Wash., Oct. 29, 2015 —
Holland America Line is partnering with award-winning BBC Earth to bring
world-class fun and factual entertainment onboard its fleet of premium ships.
Through the innovative and breathtaking programming that is a signature of BBC
Earth, guests will be taken closer to the ocean and natural world through
groundbreaking concerts, films, shows, children’s activities and theme cruises.
The BBC Earth program is set to roll out across Holland America Line’s fleet
starting in April 2016 and will be on all ships by September 2016.
“Holland America Line cruises are all about experiential travel and venturing
to all corners of the globe, and this exclusive partnership with BBC Earth will
make that a richer, more rewarding experience for our guests,” said Orlando Ashford,
Holland America Line’s president. “No one else in the cruise industry is
offering the depth of quality content that BBC Earth will bring to our ships,
and we hope this program will give our guests a deeper connection to the
destinations we visit.”
A highlight of the partnership will be a live concert specially adapted for the
line based on the “Frozen Planet” program, which will take guests on a journey
into the majestic wilderness of the Polar Regions. The production will feature
“Frozen Planet” footage and be accompanied by live musicians, making it a feast
for the senses.
On all ships, guests will also be able to enjoy enriching activities including
a game show uncovering the weird, wonderful and obscure in our natural world
and BBC Earth theater screenings with special introductions by the film crew
behind the programs.
Junior cruisers can get in on the adventure as well with an on-board explorer
trail, fun workshops, and BBC Earth animal and dinosaur fact shows. They will
even have the opportunity to try their hand at being a journalist.
Guests who want a deeper BBC Earth experience can join a featured theme cruise
that will include access to the creators of your favorite BBC Earth shows who
share their behind-the-scenes stories of how the programs are made and conduct
master classes in their craft. Younger guests will also have the opportunity to
have film workshops with the BBC Earth YouTube team. Featured cruise dates will
be announced at a later time.
Mat Way, Commercial Director Live Entertainment for BBC Worldwide added, “BBC
Earth exists to inspire people with the incredible wonder of the natural world
and it’s exciting to partner with a company like Holland America Line that
shares our vision. Working creatively with BBC Earth’s world class content we
look forward to creating some unique, immersive and unforgettable experiences
for Holland America Line guests of all ages.”
About BBC Earth
BBC Earth is a global factual brand which seeks to inspire audiences in the UK
and worldwide with the most incredible sights, stories and characters from the
natural world. Commercially and internationally the brand is managed by BBC
Worldwide, the commercial arm of the BBC. Since launch the brand has grown
across multiple platforms including branded blocks on television, live events,
social media, visitor attractions, theatrical releases for cinema and
giant screen films and online on BBC.com. BBC Earth began its global roll
out in 2015 by launching new linear channels internationally that are dedicated
to bringing audiences premium factual content.
For more information about Holland America Line, consult a travel professional,
call 1-877-SAIL HAL (877-724-5425) or visit hollandamerica.com.
Editor’s note:
Images and logos are available at https://www.cruiseimagelibrary.com/c/zdvoa8pq.
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Find Holland America Line on Twitter, Facebook and the Holland America Blog. Access all social media outlets via the Online Communities quick link on the home page at hollandamerica.com.About Holland America Line [a division of Carnival Corporation and plc (NYSE: CCL and CUK)]
Holland America Line’s fleet of 15 ships offers more than 500 cruises to 415 ports in 98 countries, territories or dependencies. One- to 110-day itineraries visit all seven continents and highlights include Antarctica, South America, Australia/New Zealand and Asia voyages; four annual Grand Voyages; and popular sailings to ports in the Caribbean, Alaska, Mexico, Canada/New England, Europe and the Panama Canal. The line currently has a new 2,650-guest ship, ms Koningsdam, on order for delivery in April 2016 from Fincantieri shipyard, as well as a second Pinnacle Class ship due for delivery in November 2018.
Fleetwide, the company features Signature of Excellence enhancements, a commitment totaling more than $500 million, that showcase the Culinary Arts Center presented by Food & Wine magazine — a state-of-the-art onboard show kitchen where more than 60 celebrated guest chefs and culinary experts provide cooking demonstrations and classes — Explorations Café powered by The New York Times, Digital Workshop powered by Windows, teens-only activity areas and all-new stateroom amenities highlighted by flat-panel TVs and plush Euro-top Mariner’s Dream Beds.
